Microsoft Rewards Offers $1 Million Grand Prize in Latest Sweepstakes to Bing, Edge Users

Get Bing, Get Rich: Microsoft Rewards began in 2010 as Bing Rewards, a loyalty program offering credits for using Microsoft products and services. While the rewards aren’t as generous as they used to be, the program remains active—and now even offers participants a rare chance to win big.

Microsoft recently notified Microsoft Rewards alerts users to an exciting new promotion. “Final distribution” includes a chance to win a $1 million grand prize and follows the same structure as the original rewards program. Members simply need to regularly use Microsoft services and products to earn tickets.

The Microsoft Lottery is currently available in select countries including the US, Puerto Rico, Canada, UK, France and Germany. Once registered, users can start earning entries. The initial registration provides five entries, with up to 200 additional entries available through various tasks listed on the site.

These tasks include installation Microsoft Edge browser, daily Bing search, setting Edge and Bing as your default browser and search engine, and more. The giveaway runs until December 31 and includes one grand prize of $1 million and additional secondary prizes valued at $10,000 each.

Users can also redeem their existing bonus points for entry into new sweepstakes, with 2,000 points equaling five entries. In addition to individual prizes, Microsoft is donating up to $500,000 to the World Wildlife Fund and UNICEF – a generous gesture from the company, which reported $30.6 billion operating income for the most recent three-month period.

While the promotion offers a unique chance to win big just by using everyday digital services, it remains closely tied to the original purpose of Microsoft Rewards: promoting Microsoft products. The program was originally launched to promote the Bing search engine, but Bing’s popularity remains limited despite being a decade old.

Those who spend a lot of time in the Microsoft ecosystem may find the rewards especially rewarding, as Bing, Edge, and Xbox activities can earn thousands of points with minimal effort. However, recently Microsoft decreased daily points limit, which upsets some users who actively take advantage of every opportunity to collect points.