Hailey Bieber named Oxblood the most fashionable nail color of fall 2024

Attention, attention! Hailey Bieber she has a new manicure color. The model, Rhode founder, and new mom is an absolute nail trendsetter, so when she switches up her polish, trust us, we pay attention.

A new shade has just arrived on Hailey Bieber’s fingertips, and it’s a true classic of the season. In a recent TikTok video, Bieber is in the kitchen cutting up a loaf of bread with the Rhode logo and then undergoing a short beauty routine. As she grabs the bread to cut it, her new manicure is clearly visible. It’s actually the perfect color for the season: shiny, creamy, dark but not too dark, oxblood.

Oxblood, or a deep, rich burgundy shade from the maroon family, often with a hint of brown or black undertone, is one of those fall nail colors that pops up year after year. The dark, lush tone captures the feeling of fall so well, which is probably why polish lovers gravitate toward this color as soon as the first leaf falls—and now that it’s in Bieber’s hands, it’s only going to become more popular.

The Rhode founder’s nails feature her signature mid-length almond shape, and her chosen oxblood color appears to be equal parts burgundy and brown. It’s basically like a cozy nail polish sweater, and it looks great with Bieber’s own sweater: a cranberry red V-neck over a white T-shirt. This color is also a close relative of her first fall manicure. brown-brown jelly she debuted shortly after birth of Jack Blues Bieber’s babyessentially ushering in the fall manicure season for everyone.

Throughout the video, Bieber simultaneously prepares a piece of bread and butter with Rod’s signature “Barrier Butter” in honor of the brand’s new face cream and applies some makeup, including viral pocket blush on her cheeks and lips. Delicious!