Lloyd Motor Group continues expansion in the north with buyout of Stratstone Tyneside BMW and Mini – Car Dealer Magazine

Lloyd Motor Group has acquired Stratstone Tyneside BMW and Mini, strengthening its presence in the north of England.

The business, located near Newcastle at Silverlink Retail Park, has been rebranded as Lloyd North Tyneside BMW and Mini from 29 October.

The family firm is seeking 18 new staff to fill a range of roles, including head of business.

The latest purchase caps a busy 12 months for the company.

The company has doubled its presence in the North East with the acquisition of Stratstone Tyneside and the launch of Lloyd Select Newcastle, Lloyd’s flagship used car facility on Scotswood Road in Newcastle.

These businesses join Lloyd’s Newcastle BMW and Mini and Newcastle Bodyshop businesses in the city.

Lloyd Motor Group managing director Sam Lloyd said: “We are delighted to add such an exciting location to our portfolio and further strengthen our position in the North East and surrounding areas. We are proud of the services we offer and hope to bring them to an even wider audience.

“We are pleased to take over the Stratstone business. We look forward to continuing their good work and can assure existing customers that they will be looked after well by our team. We would like to thank Stratstone and wish them all the best for their future projects.”

BMW Lloyd Motor Group Franchising Director Gary Bingley added: “We can’t wait to get into our new location and show customers, old and new, what Lloyd Motor Group is all about.

“Through our existing BMW, Mini, Bodyshop and Select operations, we already have strong relationships with people in the North East and we see this as an opportunity to further establish ourselves in the region.

“We have ambitious growth plans and are excited to create new jobs and opportunities in the region.”

The family-owned company began operations in 1976 with a single BMW dealership. It has now grown to become one of the largest dealer groups in the north of England, with offices in the north and east, as well as a site in Kelso, Scotland.

In addition to BMW and Mini, the company has franchises with JLR, Kia, Volvo, Volkswagen and Ineos.